Commercial agents

An agent sells for you and never owns your stock.

A commercial agent, whether a person trading as a business or a small agency, sells on your behalf instead of buying the goods to resell. That makes the profile you need different from a distributor's: sector knowledge, customer access and conflicting principals matter more than warehouses. This research finds and profiles agent candidates from public sources.

Agent candidatesSector and territoryPrincipals representedProfile sources
The decision question

Which agents already work this sector and territory, and for whom?

An agent can be harder to see than a company with stock, so the approach changes. We look at agent and sales-representative directories, trade association member lists where published, trade event exhibitor and visitor pages, and the principals named on agent websites. Each candidate is profiled on the sector it covers, the territory it states, the principals it lists and whether those principals compete with you. Where the candidate is an individual trading in a personal capacity, only publicly registered business details are used.

Whether an agent has capacity for another principal, or good relationships with the buyers it names, cannot be read from a directory. The report says so rather than implying it.

Three searches, three different outputs

Three searches, three different outputs

A machinery maker wanting a technical agent

The profile weighs engineering background evident from the agent's own materials and the capital-goods principals already listed.

A consumer brand testing a regional market

Looks for agencies with retail buyer relationships and checks that listed principals are not direct substitutes.

A components producer replacing an agent that left

Starts from the territory and the customer types that agent served, then lists candidates active with those buyers.

Checks applied to each candidate

Checks applied to each candidate

Principal conflict

Listed principals are compared with your range. A direct substitute is a stated exclusion, not a footnote.

Territory stated versus territory evidenced

An agent may claim a whole country while visible activity sits in one region. Both are reported.

Entity status

If the agent trades as a company, its registry entry is read. If as an individual, only publicly registered business details are used.

What the file contains

What the file contains

The deliverable is a short, sourced file rather than a contact dump.

Agent profiles

One profile per shortlisted candidate with the sources cited.

A comparison on your criteria

Side-by-side reading of sector, territory and principal conflict.

Questions for a first call

Suggested points to test capacity, customer access and how the candidate works with principals.

A methods and limits note

What was searched, what was not available and what remains for you to find out.

The service

Distributor and Partner Search

Who it is for
Producers, brands and software vendors who need distributors, resellers, agents or channel partners in a target market
The problem it solves
A company knows its product but not who sells comparable products in a foreign market or which channel partners match the criteria
What we need from you
  • product and positioning
  • target country or region
  • partner type wanted (distributor, reseller, agent, integrator)
  • criteria and exclusions
  • existing contacts or conversations
How it works
  • brief and criteria agreed
  • market and channel screening
  • partner longlist screened to shortlist
  • shortlist with sources delivered
What you receive
A partner shortlist with a profile of each candidate, the evidence of what it sells and to whom, a comparison on the agreed criteria and a source log
Included
  • partner longlist and shortlist from public sources
  • profile of each candidate with sources
  • comparison on the agreed criteria
  • suggested questions for a first conversation
  • method and limitations note
Not included
  • approaching or negotiating with candidates on your behalf
  • contracts, exclusivity terms or legal advice
  • local representation or legal presence
  • guaranteeing introductions, sales or exclusivity
Timing
Confirmed when your request is accepted.
What LATYNEX does
  • agree the brief
  • screen the channel
  • compare and shortlist
  • write up with sources
Price
Confirmed when your request is accepted.
Good to know

What this is, and isn't

Research reports what can be established from public and provided sources. It is not a guarantee about a counterparty's future conduct and not legal advice.

FAQ

Frequently asked questions

Do you draft the agency agreement?+

No. Contracts, commission terms and legal advice are outside the service.

Can you check an agent's past sales?+

No. Past sales are not something public sources show. Only what the agent publishes and what public sources show is reported.

Is an agent the same as a representative office?+

No. A representative office or legal presence is a different need and is outside this research.

Request

Tell us what you need.

No obligation. We read your request and reply with a straight answer.

Research

Know the counterparty before you commit.

Tell us what you need to find out and by when. We confirm scope before any work starts.

Request research