Software markets are described in very different ways: by analyst category, by buyer function, by vendor count in an app directory. The numbers can refer to different things. A vendor, a reseller or a buyer asking how big and how structured a category is first needs the definition fixed. You receive a landscape report with market structure, main players, buyer and channel overview, statistics with their definitions and a source log.
A figure for a category is only meaningful with its boundary: which products count, which customers, which revenue type. We write the boundary down first, then place vendors into it by what their documentation says they do, and describe buyers by company size, function and the way they procure software.
Public statistics for software are mostly published by research firms and trade bodies with their own definitions. We cite each with its definition and do not blend them into one number.
Vendor revenue may be private. Where a company states a figure, it is shown as stated by the company and not as a verified fact; otherwise the cell is marked unavailable.
The report is built around these five blocks, in this order.
Sub-categories and neighbouring categories, with the reason each product was placed and where vendors straddle two.
Established vendors, newer entrants and platform suites that bundle the function, separated by how they enter the buyer's budget.
Functions and company sizes that buy, who evaluates and who signs, as far as published material shows.
Direct sales, self-serve sign-up, marketplace listings and partner or reseller programmes, as vendors describe them.
What public sources cannot establish for the category, stated as a list, with what would be needed to close each gap.
Needs the definition tight enough to avoid counting the wrong buyers, so the report concentrates on boundary and buyer segments.
Needs a structured view of players and routes to market, with each statistic's source and definition. The report is evidence for the reseller's own decision: it carries no forecast and no investment view.
Needs to know how many substantially different approaches exist, so the landscape groups products by approach and leaves ranking aside.
Research reports what can be established from public and provided sources. It is not a guarantee about a counterparty's future conduct and not legal advice.
It cites published figures with their definitions and notes where they disagree. We do not produce our own estimate or forecast.
No. The landscape rests on public statistics, trade material and company sites, not on surveys.
No. The decision belongs to Consulting; this report supplies the evidence.
No obligation. We read your request and reply with a straight answer.
Tell us what you need to find out and by when. We confirm scope before any work starts.
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